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    <loc>https://www.the-boardwalk.co.uk/crisis-pr</loc>
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      <image:title>Crisis PR - Every five years, an organisation will face an average of three media crises.</image:title>
      <image:caption>Reputational damage caused by a crisis disrupts income, demoralises staff, impacts frontline work, and burns bridges with the people you need in your corner. All of this makes your mission harder to achieve. Did you know that most reputational damage isn't caused by the crisis itself, but by how an organisation responds to it? When a crisis hits, organisations that do the work in preparing for difficult issues report a far quicker recovery and return to day-to-day operations than those that don't. Something as simple as an agreed plan setting out strategy, messaging and who's responsible for what can make a big difference to how a crisis develops. At Boardwalk, we work with organisations who are anticipating a crisis, or already in one, and who need specialist communications support to keep their mission on course. We have more than 20 years' experience of helping national and international organisations to navigate high-stakes issues, including court cases, undercover investigations, product recalls, service closures, online criticism, and legal and regulatory incidents. If your organisation is facing an imminent reputational crisis, email will@the-boardwalk.co.uk for a no-charge, confidential introduction.</image:caption>
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      <image:title>Who we are - Will Harris, Director</image:title>
      <image:caption>At 25, I made a big leap. I traded my corporate PR job for a role challenging stigma and discrimination around HIV. SInce then, I’ve had the privilege of managing communications for some of the most complex health and social issues in the media landscape. And in that time, I saw something incredible: the power of people fighting for what’s right. Every day, I’m inspired by the thousands of people nationwide who start their day with a coffee and a mission: to knock down barriers, lift up the fallen, and keep pushing until things change for the better. That journey led me to found Boardwalk Communications. Our mission? To stand by those everyday heroes, helping them navigate stormy waters and get where they need to be to make a difference.</image:caption>
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